Photo: katespadeny on Instagram

While the weather outside may be dreary, the fact that springtime is around the corner has led to an explosion of new Spring 2016 fashion campaigns. Staying true to the upcoming season, Kate Spade New York has officially unveiled a spring ad campaign which features British beauty Jourdan Dunn.

In the New York City-based brand’s newly revealed ads, the 25-year-old model looks fierce and fashionable in a bold pink floral print skirt. For a contrasting effect, her voluminous skirt is paired with a black and white striped shirt and an edgy black leather jacket with buckled detail. Meanwhile, Dunn’s white leather shoulder bag and sleek watch with a white leather band complete her Kate Spade New York ensemble.

Although the London-born statuesque stunner stars in the new campaign, Kate Spade New York also features a host of diverse trendsetters for Spring 2016.

Photo: katespadeny on Instagram

In a group shot, Dunn also wears a playful rainbow striped sleeveless dress and poses in front of 94-year-old style icon Iris Apfel. In her black and white striped ensemble, the eternally chic businesswoman and interior designer proves that classic style never ages.

We are liking the display of diversity for Spring 2016 at Kate Spade. Perhaps staying loyal to the spirit and energy of the Big Apple, the campaign itself channels New York City as its major theme. This means Broadway playbills, bouquets of beautiful florals and classic street hot dogs are all used as props, with plenty of bright springtime colour on display.