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Although most beauty addicts are familiar with ingredients such as argan oil and coconut oil, it looks like a new solution just may be joining this lineup of popular skincare oils.

This rising ingredient may be derived from the bright yellow sunflower (which is officially known as Helianthus annuus), but it’s clearly that this is no garden variety oil! In fact, Prevention.com reports that sunflower seed oil is said to offer benefits for sensitive skin, particularly when used in facial cleansers or soaps.

In a skincare study published in Pediatric Dermatology, 19 adults were separated into two groups, with the first group of participants asked to olive oil on their forearms. Meanwhile, the second group used sunflower seed oil. According to the study, sunflower seed oil proved to be more effective for hydrating and nourishing the skin.

For those who suffer from dry, flaking skin, this oil may play an essential role in offering your body moisture after a long winter. After all, it is said to be a rich source of the polyunsaturated fatty acid linoleic acid, which offers moisturizing and anti-inflammatory advantages.

Meanwhile, beauty lovers with acne-prone skin can also benefit from using antioxidant-rich sunflower seed oil. Packed with Vitamins A, C, D and E, organic sunflower oil can target blemished complexions and offer a deep cleansing treatment. It may also help to rejuvenate mature skin, by targeting the look of wrinkles and assisting with an anti-aging skincare regimen.

Whether you want to replenish your wintertime skin, achieve a flawless visage or simply maintain your youthful good looks, it may be worthwhile to incorporate sunflower oil into your beauty regimen.